We’re all for buying wedding dresses online. Endless options. Easy shopping from home. And hands-down some of the most gorgeous dream wedding dresses you can find. That’s a total win if you ask us!
What seemed improbable and impossible even a few years ago is now basically one of the go-to ways to go dress shopping. There are major pros to online shopping, after all, and especially when it comes to wedding dresses.
First, wedding dress brands are now poised for online sales. That means everything from the overall shopping experience to securing the perfect style and fit is optimized for online shoppers.
Second, you might love an international label that isn’t sold in stores but can now be shipped to your doorstep. Who doesn’t want access to stunning international finds when buying wedding dresses online?!
And third, there are now several “try-before-you-buy” programs. You can host a dress try-on party from the comfort of your own home!
If you’re still not sure about buying wedding dresses online, your biggest concern probably has to do with fit.
Here’s a helpful tip: gowns can generally be taken in a total of two sizes (about 3 inches) before losing the design integrity. It’s harder to tailor a dress to your shape if it’s too small.
Just like buying a dress in person, you’ll likely need to work with a tailor when buying wedding dresses online. Made-to-order gowns will work off your specific measurements but still suggest you hire a seamstress to finalize a perfect fit. And if it’s a sample gown or pre-owned, don’t write it off because it’s too big!
We’ve researched price ranges, shipping times, return policies, and design styles to find the BEST places to buy your wedding dress online. One thing to keep in mind — several brands and stores have regular sales which we didn’t include in the price range. You may be able to find what you’re looking for from a brand you love at a better price.
However, most sales prices on bridal items are final, so be sure to double-check. OKAY, let’s find you a wedding dress!
Green Wedding Shoe’s product selections are curated by the editorial team. If you buy something through our links, we may earn an affiliate commission at no cost to you. If you would like to support GWS, please consider shopping through our links!
BHLDN
The Magic of Anthropologie, But for Online Wedding Dresses
Wedding Dress Price Range: $150-$1000 separates; $220-$2495 dresses (plus a killer sale section)
Shipping Times: selections from next day to standard (5-8 business days)
Return Policy: free returns within 30 days
Ask us if we will ever get over Anthropologie’s bridal sister store. WE WILL NOT. This shop is a curated closet of designer favorites (like Jenny Yoo, Watters, and BHLDN’s Own Label), alongside in-house pieces.
BHLDN also carries accessories and separates made by small businesses, which we love. It’s easy to shop by dress style, wedding type, dress feature, and so much more. And they’ve got the virtual appointment process down.
ASOS
Stylish Online Wedding Dresses at Killer Prices
Wedding Dress Price Range: $135-$600
Shipping Times: selections from next day to standard (7 business days)
Return Policy: free returns within 28 days
ASOS is where it’s at for a fast, affordable dress. But that doesn’t mean you’re sacrificing quality and style when buying wedding dresses online through them. ASOS keeps a regular rotation of on-trend dresses and jumpsuits.
And there are SO many great options for a reception or getaway look. Each dress has detailed measurements, though ASOS does suggest working with a tailor.
And while you aren’t getting one-on-one service, the quick turnaround and free returns are a bonus. We recommend grabbing your top 3, so you have options, then keep your fave!
Etsy
The Perfect Place to Find a Variety of Wedding Dresses and Styles Online
Etsy is one of our favorite places to buy wedding dresses online! It’s a great way to support smaller designers and have a unique gown that packs a punch.
There are many variables in shipping and return policies when it comes to buying a wedding dress online through Etsy sellers. Rather than dig into those details, we narrowed the playing field by researching some of the top wedding dress shops on Etsy we’re loving.
Each designer comes highly reviewed and recommended by real couples. We’ve featured several of these online wedding dress designers on GWS, so it’s the combination of fashionable styles and trustworthy reputations that makes these designers worth it.
NOTE: Several sellers offer regular discounts on their wedding dresses – some up to 50%!
Mywony Bridal on Etsy
wedding dress price range: $215-$2199
dress style: whimsical tulle and embroidered details
If you’re looking for online wedding dresses with an ethereal, whimsical vibe, Mywony Bridal has some of the best gowns to choose from.
Piondress Bridal on Etsy
wedding dress price range: $109-$999
dress style: exquisite + romantic
Piondress Bridal’s online Etsy shop has gorgeous wedding dresses with minimalist and romantic designs. Talk about storybook vibes!
Sumarokova Atelier
wedding dress price range: $179-$2120
dress style: playful + whimsical
Sumarokova Atelier’s online wedding dress shop absolutely KILLS IT when it comes to pops of color and whimsy. If you want a dress with a beautifully delicate style and gorgeous color, look no further.
Pssssst. Looking for more online wedding dresses with a punch of color? You’ll be obsessed with our favorite black wedding dresses.
Flora and Lane on Etsy
wedding dress price range: $250-$2400
dress style: bohemian luxe
Get ready for some of the most stunning boho wedding dresses you can find online. Flora and Lane’s dresses are what lacy, flowy gown dreams are made of.
Sweet Caroline Styles on Etsy
wedding dress price range: $150-$2000
dress style: colorful + modern bride
A total fan favorite, Sweet Caroline Styles is the perfect mix of contemporary and romantic designs. The dresses in this collection include so many beautiful colorful numbers we are totally obsessed with.
Looking online for wedding dresses with a pop of color? These are the ones we’re obsessing over!
Mila Bridal on Etsy
wedding dress price range: $180-$980
dress style: simple, minimalist
Online wedding dress shopping for a gown with a modern and elegant look? Mila Bridal has some of the best dresses you can find.
We love the form flattering look of their dresses and the way the material and small details really shine.
We’ve got more Etsy love for you — here are our favorite boho wedding dresses we found on Etsy!
Moda Operandi
Where You Can Buy Stunning Runway Ready Wedding Dresses Online
Wedding Dress Price Range: $350-$5900
Shipping Times: varies by location; 2-3 days express in the United States
Return Policy: refundable within 28 days
Moda Operandi is where bold fashion meets your closet. Discover new designers from around the world (as well as well-known favorites) and find a wedding dress online that’s truly unique. Not to mention runway-worthy.
Love the wedding suit vibe? Thinking you’ll wear one instead of a dress? We’ve got you! Check out our roundup of 10 incredibly chic wedding suits.
Lulus
The Ultimate Shop to Buy Budget Friendly Wedding Dresses Online
Wedding Dress Price Range: $48-$388
Shipping Times: several options from ground to 1-day shipping
Return Policy: returns accepted within 10 days
Don’t sleep on Lulus! Their online wedding dress shop is legit and affordable. Real customers share photos and tips in the reviews so you can know what to expect.
And at such great prices, you can grab more than one look for the day! At the very least, consider browsing Lulus selection for a wedding reception dress. You can chat with the bridal concierge with any questions and enjoy free shipping and returns in case it doesn’t work out!
Olivia Bottega
Custom made wedding dresses for the modern bride
Wedding Dress Price Range: $400-$3500
Shipping Times: For ready-to-ship wedding dresses, 3-15 days. If you want a custom gown, it takes 3-12 weeks to make your dress, then 2-11 business days to ship
Return Policy: refundable within 7 days
Olivia Bottega is a married couple that makes gorgeous custom-made dresses. Unique designs and custom sizing make them stand out from other brands and their affordable pricing. Oh, and did we mention they have free shipping? Love that!
Rebecca Vallance
Online Wedding Dresses That Blend Classic Looks with Modern Style
Wedding Dress Price Range: $649-$1999 (financing options available)
Shipping Times: express and international shipping 2-7 business days
Return Policy: refundable within 14 days
Rebecca Vallance has a small but stunning collection of wedding dresses online. The Australian-made brand creates well-crafted classic pieces with a modern twist for a look that’s uniquely you. So elegant and timeless!
Reformation
Where You Can Buy Cool + Sustainable Wedding Dresses Online
Wedding Dress Price Range: $198-$598 (financing options available)
Shipping Times: within 3-10 business days
Return Policy: refundable within 21 days
Reformation is the go-to shop for the coolest online wedding dresses…aaaaand for the eco-conscious shopper. From little white dresses to two-piece looks and full-length skirts, there’s a chic-prairie vibe happening that totally works (give us all the cottagecore vibes).
Reformation’s wedding dresses are sustainably made in Los Angeles, and you can even track your carbon footprint in the dress details. Saving the planet and looking cooler than ever? We’re in.
Wanna look gorgeous on your wedding day and also do your part to help mother earth? Check out these 13 eco conscious wedding dress brands!
David’s Bridal
The Most Amazing Bridal Support Experience for Buying Wedding Dresses Online
Wedding Dress Price Range: $75-$1899 (with monthly payment options via Affirm)
Shipping Times: several dresses in stock + ready to ship; free shipping on orders $99+
Return Policy: returns within 7 days; exchanges within 60 days
David’s Bridal stylists are at your beck and call — literally. They are available to text or chat 24/7 (one of the many perks of buying your wedding gown online)!
So, if you’re facing a bridal conundrum, your answer is waiting in the palm of your hand. Several dresses have reviews and pictures of real brides so you can see how the dress might fit your body type. Let’s just say, there’s a reason David’s Bridal is a go-to for buying wedding dresses online.
Spell
The Ultimate Online Paradise for Boho Wedding Dresses
Wedding Dress Price Range: $895-$995
Shipping Times: free shipping (for orders over $150) takes 3-5 business days, express courier service (at $12.95) takes 1-2 business days
Return Policy: refundable within 30 days
Australian brand Spell is home to some of the most STUNNING bohemian style wedding dresses! We love their attention to detail, with lace that can’t be beat. If you’re shopping outside the US, you have a larger selection of online wedding dresses to choose from.
If you’re shopping in the US, you’ll want to order from their US-based site!
Boho wedding dresses are our fave! Take a look at some of our top favorite bohemian gowns.
NET-A-PORTER
Designer Wedding Dresses, Easily Sourced Online
Wedding Dress Price Range: $245-$7500
Shipping Times: options range from same-day (NYC area) to standard shipping
Return Policy: refundable within 28 days
NET-A-PORTER is host to the world’s most coveted brands and seriously swoon-worthy wedding dresses online.
With an inventory that’s always fresh and fashion-forward, you’ll find luxury dresses (hi, lacey beauty), jumpsuits (like this stunning crepe cutout one!), capes, jackets, suits, and more. Chat with 24/7 personal shopping teams for a helpful online experience.
Fame & Partners
For Minimal and Modern Wedding Dresses Online
Wedding Dress Price Range: $229-$479 (financing options available)
Shipping Times: standard 4-7 weeks; express 3-4 weeks
Return Policy: within 30 days; made-to-order gowns require a $35 zero-waste fee
Fame & Partners is the perfect solution for the minimalist who wants bespoke on a budget. Choose your base wedding dress style and go from there.
You can customize color, length, strap style, bra-friendly (or not), neckline, slit height, add pockets, and more. Input your specific measurements for a dress that fits out of the box.
REVOLVE
Gorgeous Online Wedding Dresses with a Contemporary Vibe
Wedding Dress Price Range: $88-$1275
Shipping Times: free 2 day shipping for US orders
Return Policy: within 30 days for a full refund; within 60 days to exchange
Revolve is known for its modern and contemporary styles, which is totally the vibe of their wedding dresses.
Their gowns are perfect for more minimalist and modern weddings, whether you’re getting married on a city rooftop or at an art museum. We especially love the understated elegance of their Hailey and Gilda gowns.
Neiman Marcus
Stunningly Timeless Designer Online Wedding Dresses
Wedding Dress Price Range: $298-$6490
Shipping Times: approximately 5-7 business days for standard, additional $10 for 2 business day delivery, additional $17 for overnight delivery on the next business day
Return Policy: within 30 days for a full refund
Neiman Marcus is a go-to when it comes to designer wedding dresses you can buy online. Whether you’re looking to rock an Oscar de la Renta or a Monique Lhuillier, their selection has you covered. So many beautiful options to choose from!
Phase Eight
Lovers of Embroidered Details, You’ll Love These Online Wedding Dresses
Wedding Dress Price Range: $530-$1070
Shipping Times: for US deliveries, shipping is $25 and should take approximately 7-10 business days
Return Policy: within 28 days; all UK returns are free and US returns you pay for return shipping
Calling all lovers of delicately embroidered wedding dresses! We are swooning over the intricate embroidery on these online wedding dresses from Phase Eight.
Our favorites include this poppy embroidered gown, this ethereal 3D floral embellished dress, and this Art Deco style sequin and beaded beauty.
For the ultimate list of embroidered wedding dresses, you HAVE to browse this roundup of our faves (a few of which you can buy online, too!).
Jenny Yoo
Online Wedding Dresses with a Sophisticated and Timeless Look
Wedding Dress Price Range: $198 – $2750
Shipping Times: selections from next day to standard (5-8 business days)
Return Policy: free returns within 30 days
Jenny Yoo wedding dresses have a classic and sophisticated look that really allows the quality fabrics and small details to do most of the talking.
If you’ve been searching online for wedding dresses with more of a modern feel, while also feeling upscale and timeless, you’ll absolutely adore her collection of gowns!
Shopbop — The Wedding Boutique
Wedding Dress Price Range: $99-$2550
Shipping Times: next-day to standard shipping available
Return Policy: refundable within 15 days
Shopbob is host to contemporary designers and on-trend pieces. A great option for a reception dress, elopement dress, or the events surrounding the big day. Plus, they offer guaranteed next-day shipping if you’re in a rush to get your wedding dress.
Love Shack Fancy
Our Favorite Online Source for Boho + Cottagecore Wedding Dresses
Wedding Dress Price Range: $295-$1995
Shipping Times: for US deliveries, ground shipping (which typically takes anywhere between 1-5 business days) is free for orders over $100 and ship out within 1-3 business days. Expedited delivery options are available.
Return Policy: within 30 days for full priced dresses; sale items are all final sale with no returns
The style of wedding dress sold online on Love Shack Fancy is like this perfect blend between beachy boho and cottagecore, and we are here for it, to say the least.
Their style feels effortlessly laid back and whimsical all at once. We approve!
Catherine Deane
Wedding Gowns with Whimsical Vintage Touches
Wedding Dress Price Range: $795-$2900
Shipping Times: selections from next day to standard (5-8 business days)
Return Policy: free returns within 30 days
We love the way Catherine Deane gowns have a vintage touch in their details. Whether it’s the beaded details in the Monique top or the gauzy layers and floral elements on the Lita Gown, these dresses take us back to decades past, in the most elegant way.
ModCloth
Fun + Playful Wedding Dresses At an Epic Price
Wedding Dress Price Range: $69-$400
Shipping Times: for US deliveries on orders over $125 shipping is free (for less, ground shipping is $9.99), and expect 1-3 business days for processing and 2-5 business days for free shipping (expedited shipping is offered at a higher cost [anywhere between $19.99 and $24.99, depending on shipping speed needed])
Return Policy: within 30 days for a full refund for US returns; within 60 days for international returns
ModCloth is an online retailer known for its playful dresses with slight vintage inspo. If you’re looking for a wedding dress with a more laid back and fun look, you’ll absolutely love their styles!
Saks Fifth Avenue
Your One Stop Online Shop For Gorgeous Designer Wedding Dresses
Wedding Dress Price Range: $158-$8000
Shipping Times: free standard delivery arriving in 3-5 business days; $15 express delivery (arriving in 2-3 business days); $25 next business day delivery
Return Policy: full refund within 30 days
If you’re looking for a high fashion look on your wedding day, Saks Fifth Avenue delivers that and more. We love that their dress selection feels curated, elegant, and truly unique.
Some of our favorite gowns include this fun feathered strapless wedding dress, this gorgeous one shoulder gown that totally oozes elegance, and this game-changingly cool draped jumpsuit.
Sachin & Babi
Online Wedding Dresses That Bridge the Gap Between Eclectic and Editorial
Wedding Dress Price Range: $198-$1995
Shipping Times: selections from next day to standard (5-8 business days)
Return Policy: free returns within 30 days
Sachin & Babi wedding dresses are kind of like works of art in and of themselves. This dress designer duo manages to craft a collection that is equal parts editorial and eclectically unique.
Take for example, their wedding dress/jumpsuit crossover, which totally has a high fashion vibe. Meanwhile, their Wren dress has a distinct and unique vibe with its gorgeous blue painterly patterns and dainty bowtie straps.
Needle & Thread
For Fairytale Wedding Dresses You Can Buy Online
Wedding Dress Price Range: $349-$819
Shipping Times: selections from next day to standard (5-8 business days)
Return Policy: free returns within 30 days
Needle & Thread online wedding dresses are full of whimsy and romance and a perfect option for the non-traditional bride.
See these favorite sequined + floral beauties on a few of our real brides here and here! (Kate Middleton is also a fan!)
Watters
Wedding Dresses with Ethereal Fairytale Vibes
Wedding Dress Price Range: $495-$2295
Shipping Times: selections from next day to standard (5-8 business days)
Return Policy: free returns within 30 days
Watters has a small but mighty number of ready-to-ship wedding dresses sold online at BHLDN. Lace, embellishments, and feminine silhouettes round out the collection.
Watters dresses have a very ethereal and whimsical vibe, with lace and tulle details that feel delicate and feminine. We especially love their ultra popular Austin Gown.
Matches Fashion
A Simplified Luxury Wedding Dress Shopping Experience
Wedding Dress Price Range: $540-$29000
Shipping Times: varies by location; 2-3 days express in the United States
Return Policy: refundable within 28 days
Matches Fashion strives to be the best luxury wedding dress shopping experience you’ll ever have — even online.
Get 24/7 advice through their fashion-concierge team as you shop from high-fashion wedding dress designers like Self Portrait, Alexander McQueen, and Cecile Bahnsen.
Whistles
Simple, Contemporary Online Wedding Dresses
Wedding Dress Price Range: $259-$1299
Shipping Times: 4-8 business days
Return Policy: refundable within 28 days
Whistles is a contemporary fashion brand based in London with a line of free-spirited online wedding dress designs, classic maxi dresses, and modern tailoring.
The gowns are understated, cool, and you can chat live with stylists to help find your fit!
THE OUTNET
Luxury Online Wedding Dresses at a Killer Discount
Wedding Dress Price Range: $104-$2168
Shipping Times: next-day to standard shipping available
Return Policy: refundable within 28 days
THE OUTNET is the benchmark of luxury discount shopping. With major discounts on designer favorites like Badgley Mischka, Jenny Packham, and Halston, it’s a dream to find fashion-forward wedding dresses online on a budget.
Danielle Frankel
Dreamy, Ethereal, and Fashion-Forward Online Wedding Dresses
Wedding Dress Price Range: $2290-$12900 (with monthly payment options via Affirm)
Shipping Times: varies depending on location; possible expedited shipping available
Return Policy: email intent to return within 5 days for a $200 restocking fee; free exchanges within 20 days; sale items non-refundable
Danielle Frankel’s New York-made gowns are utterly whimsical and fashion-forward. We still can’t get over this bride in the Ruby gown!
If you’re in the market for designer-made wedding dresses online where modern meets nostalgia, these gowns are your jackpot. Follow the measurement guide to find your size, but count on needing alterations for a perfect fit.
Daughters of Simone
Wedding Dresses with Bohemian Elegance
Wedding Dress Price Range: $415-$2875 (option to split into 2 payments)
Shipping Times: dresses take 12-15 weeks to create; or shop ready-to-ship
Return Policy: made-to-order gowns non-refundable or exchangeable
Try-Before-You-Buy Option: Yes
Daughters of Simone wins for the best try-at-home experience with The Bride Box! They’ll ship you 5 (or more) sample wedding dresses to try on as well as measuring tape, clips, a veil, an “I said yes” board, and a complimentary dried bouquet with a vintage champagne glass.
You’ll also get super-cute digital invitations if you want to do a virtual try-on with your people and a video chat with a DOS stylist.
The box is $200 + $50 shipping, and if you choose a dress (the fee acts as a deposit). DOS online wedding dresses are the epitome of a bohemian style and we love them forever!
Dreamers and Lovers
Swoon-worthy Laid Back Bohemian Wedding Gowns
Wedding Dress Price Range: $585-$2400
Shipping Times: turnaround time fluctuates based on workload and wedding date; limited availability of ready-to-ship gowns 1-2 weeks
Return Policy: made-to-order gowns non-refundable or exchangeable
Try-Before-You-Buy Option: Yes
Bohemian dresses for the laid-back bride…sound like you? Dreamers and Lovers create their made-to-order online wedding dresses in their small California studio, combining high-end dressmaking with friendly, hands-on customer service.
Your gown will be tailored to perfectly fit your body with soft, moveable fabrics for an effortless wedding look. And before you order, try on up to four sample dresses at home with the loan-me program!
Grace + Ivory
Stunningly Regal Wedding Dresses at an Affordable Price
Wedding Dress Price Range: $1295-$2095
Shipping Times: made-to-your-measurement gowns dispatched 6-8 weeks before the wedding date when ordered 5-6 months in advance
Return Policy: partial returns available
Try-Before-You-Buy Option: Yes
Grace + Ivory creates size-inclusive wedding gowns that are made to order at an affordable price. And unlike many other shops that sell wedding dresses online, Grace + Ivory is open to your customization requests.
Want a higher neckline? Lower back? Get in touch with your stylist and they’ll see if your request is possible. You can also order a try-at-home kit to have samples delivered to your door. If you decide to purchase one, your try-at-home cost is credited toward your dress!
Grace Loves Lace
Effortlessly Magical Wedding Dresses Online
Wedding Dress Price Range: $1700-$3500
Shipping Times: made-to-order gowns dispatched 6-8 weeks before the wedding date; priority made-to-order options available; some ready-to-ship gowns available
Return Policy: made-to-order gowns nonrefundable unless genuine manufacturing fault; ready-to-wear refundable within 7 days
Grace Loves Lace is making it easy to shop wedding dresses online by offering one-on-one live virtual appointments with trained stylists. They’ve put together a guide to answer any questions!
The Australian brand is known for exclusive stretch laces and effortless silhouettes that allow for an easy and comfortable fit. And you’ll find answers to nearly every question — from how it feels to what happens if you gain/lose weight — right there in the dress description.
Halo by Lovely Bride
Designer Wedding Dresses for a Steal
Wedding Dress Price Range: $500-$5800
Shipping Times: standard 2-7 business days; expedited 1-3 business days
Return Policy: all sales are final
Help a Lovely Out (aka HALO) was created for those who need a dress quickly, are not able to make it to a Lovely shop, or are on a tight budget when buying wedding dresses online.
HALO’s inventory of brand new and sample sales dresses features all the designer brands you’d find in the shop — like Sara Seven and Rue de Seine. We even spotted some at 70% off!
Katharine Polk
Inclusive Wedding Dresses Online for Every Body Type
Wedding Dress Price Range: $500-$3900 (financing options available)
Shipping Times: 4-6 weeks or rush 1-3 weeks
Return Policy: all sales final
Designer Katharine Polk is back, this time with a namesake brand designed for everybody, featuring wedding collections and effortless styles for the whole wedding weekend.
The fashion-forward and size-inclusive online wedding dresses are handmade in Los Angeles, and custom options are available by request.
KYHA (formerly One Day Bridal)
Unique and Sophisticated Wedding Dresses
Wedding Dress Price Range: $500-$10500 (financing options available)
Shipping Times: ready-to-ship gowns free express global shipping 3-7 business days; made-to-order 4-6 months
Return Policy: ready-to-ship refundable within 5 day; made-to-order non-refundable
KYHA is a GWS fave — we even featured Kyah’s sister’s wedding, and we STILL think about her pink bespoke dress.
A beautiful dress brand out of Melbourne, Chosen by KYHA is KYHA’s made to size range that’s available globally. These wedding dresses are shoppable online and are available to ship now. You can also shop made-to-order for a custom dress.
All Chosen by KYHA gowns typically require small to moderate alterations after creation to fit perfectly to your individual curvatures and shape.
Vow’d
Online Wedding Dress Shopping Made Simple + Fun
Wedding Dress Price Range: $99-$1600 (financing options available)
Shipping Times: next-day to standard shipping available
Return Policy: refundable within 15 days
Try-Before-You-Buy Option: Yes
Vow’d is relatively new to the online wedding dress shopping game, but we’re already big fans of their simple process and quality dresses in inclusive sizes.
Choose 3 wedding dresses to try for only $15 each (seriously). And if you choose one, you can keep it right then and there for a 15% discount!
Love the Idea of Buying Wedding Dresses Online?
Then you are going to love our wedding shoes buyer’s guide! We’ve compiled a huge list of our favorite shoe brands that are perfect to pair with that dream dress! Happy shopping!
thanks for the information, i am sure it will help me shop for my wedding dress in this pandemic.